Senior Marketing Manager (Permanent)
15 May by COREcruitment
Job Location:
China -Shanghai
Salary:
£/annum + Bonus
This is an important position for this amazing high end, extremely busy restaurant brand that has multiple new openings in the pipeline for this year. In this role you will oversee everything marketing for this location including traditional marketing campaigns, social media, promotions, partnerships and generally increasing footfall into all units. Directly oversee and manage the development and implementation of the Strategic Marketing Plans for all outlets Directly oversee and manage the creation and implementation of all branding, collateral, promotional materials, advertising creative, menu design, and general graphic design, with the assistance of the Graphic Designer Directly oversee and manage the execution and coordination of all marketing, advertising, and promotional activities Directly oversee and manage the public relations firm to maximize press for all marketing and promotional activations Social media postings for all locations for all concepts, Email campaigns, Promotions, Design of all advertising and campaigns Knowledge of Google Adwords, Google Analytics, and email campaign platforms such as Constant Contact and Mailchimp will be highly regarded. Full budgetary control Bachelor’s degree in Marketing or Business Administration Speak Mandarin and English fluently Experience with high end, luxury hospitality is a MUST Minimum 5+ years of managerial experience in marketing function, in hospitality industry Creative thinker and an excellent problem solver Social Media experience across all channels with experience in boosting and promotions Adaptable, flexible positive and able to operate in a fast changing and challenging environment Effective budget management experience |