Head of New Business  – National White Label Business  – London  - Up to £70k plus package

I am excited to be working with this powerhouse in the white label sector. This client has grown over the last few years and provides some of the most exceptional products to some very recognizable businesses. This company has big growth plans going into 2026 and this could be your time to join.

As a Head of New Business, you will need be responsible for winning business and managing the national on-trade (and regional) groups. The Head of New Business will need to build a national on-trade strategy, with a focus on developing product for national groups, managing stakeholder relationships, deliver on targets and support in NPD launching.   

The Head of New Business will need to work from the South London office 3 days per week, along with travelling to prospecting clients.

Company Benefits:

• Competitive package, excellent bonus commission and potential car allowance
• Private healthcare and pension  
• Opportunity to develop, grow and progress within the business.

Head of New Business Key Responsibilities:

• Develop and execute strategic account plans to achieve sales targets and objectives.
• Win new business, build and maintain strong, long-term relationships with key stakeholders in large national and regional on-trade groups.
• Negotiate contracts and agreements to maximize profitability and ensure mutual satisfaction. Manage the full JBP cycle for the businesses.
• Analyze market trends, sales data, and customer feedback to identify opportunities for growth.
• Collaborate with internal teams, including marketing, supply chain, and finance, to ensure seamless execution of sales initiatives.
• Monitor account performance and provide regular reports to senior management.
• Attend industry events and trade shows to represent the brand and network with potential clients.

The Ideal Head of New Business candidate:

• Proven experience as a National Account Manage or in a similar sales role within the drinks industry. New Business experience is essential for this role.  
• Strong knowledge of the national and regional on-trade sector and experience managing large national operators and groups.
• Excellent negotiation and communication skills; experience delivering NPD across the spirits category.
• Ability to build and maintain strong relationships with key stakeholders.
• Strategic thinker with a proactive approach to identifying opportunities and solving problems.
• Strong analytical skills with the ability to interpret sales data and market trends.
• Self-motivated, results-driven, and able to work independently as well as part of a team.
• Willingness to travel as required.

If you are interested in having a chat about this role, please forward updated CV’s to Mark at COREcruitment / Mark@corecruitment.com

COREcruitment are experts in recruiting for Hospitality, Catering, Leisure, Retail, FM, Property and Construction sectors. We currently have over 1350 live roles across the UK, Middle East, Europe, Africa, North & Central America and South East Asia.
To view other great opportunities please check out our website www.corecruitment.com or call us for a confidential chat about upcoming opportunities. Likewise, if you are looking to recruit then we would love to hear from you.
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